What is a Gadfly Review?

A Gadfly Review is a comprehensive process that examines the overall structure and coherence of a proposal. It focuses on ensuring that the proposal tells a consistent story, meaning that all parts of the document align with the central themes, objectives, and strategy being presented. This type of review is crucial since a well-coordinated narrative enhances the proposal's effectiveness and persuasiveness, ultimately increasing the likelihood of success.

This review looks at the proposal from a broad perspective, identifying any inconsistencies or gaps in the narrative that might undermine its overall impact. By doing so, it helps ensure that the proposal resonates with the audience and fulfills its intended purpose. In contrast, other options primarily focus on specifics such as level of detail, compliance metrics, or graphic counts, which, while important, do not address the essential cohesive storytelling aspect that a Gadfly Review highlights.