What is the primary goal of the APMP?

The primary goal of the Association of Proposal Management Professionals (APMP) is to promote best practices in proposal management. This involves creating a body of knowledge that helps professionals involved in proposal development to enhance their skills, improve their processes, and increase the overall quality of proposals submitted within various industries. By advocating for best practices, APMP aims to elevate the standards of proposal management and support professionals in delivering more effective and winning proposals.

Promoting best practices encompasses a range of activities, including providing training, resources, and certifications to help proposal professionals stay current with industry trends and methodologies. This focus on best practices is essential for ensuring that proposals are not only competitive but also compliant with the necessary guidelines and client expectations. The APMP serves as a hub for professionals to share knowledge, tools, and techniques that ultimately lead to improved success rates in proposals across all sectors.