Where is the best place to position graphic captions in a proposal?

Positioning graphic captions below the graphic is considered best practice in proposal writing for several reasons. Placing captions directly underneath the visuals creates a clear connection between the image and the accompanying text, making it easier for the reader to understand the context and relevance of the graphic. This arrangement guides the viewer's eyes in a logical flow from the image to the description, which enhances comprehension and retention of information.

Additionally, positioning captions below avoids any potential confusion that might arise when captions are placed elsewhere. Captions above the graphic, for example, may lead to misinterpretation because readers typically look at images first before scanning any text directly. Similarly, placing captions outside or in a legend can distance the explanation from the graphic itself, making it less effective at conveying the intended message. Therefore, positioning captions below the graphic ensures clarity, promotes logical flow, and reinforces the connection between the visual elements and the proposal content.